Friday, October 16, 2009

ASA ad ban.


The picture above is of a car which has been wrecked outrageously, the positioning of the wheel on the very left hand side of the image which is lit up, connotes that a major accident had taken place. The wordings at the top however “inner peace through outer violence” comes across as a very stereotypical and generalised statement. It would undoubtedly give out the wrong message. Especially to those of a young age, eager to drive. It implies that you get peace choosing the oath of violence. Which can have major impacts on my lives, therefore may have been banned. The image itself comes across ad very brutal and could be seen as disturbing not only to young audiences but also to those that have past experiences with accidents, which may also be a reason for why this image was banned. I also feel that this image is too explicit and connotes death and blood which will definitely have the wrong impact on the younger audience.


“Meat kills” is a sweeping statement that would create major impacts on those that eat meat. It would immediately create doubt in their mind, on whether eating meat really causes swine flu and death. “Go vegetarian” this is ordering you to do so. And not informing you. It comes across almost as if it is a major warning. However as this an untrue statement the media had banned this poster from being publicised. This is a generalisation according to me and should definitely not be publicises, especially because it has a huge audience share, and the facts that are stated on the poster are not proven correct.





The 2 images above have been banned due to their “glorying of guns” implying that it is too violent and the use of a gun is demonstrated as a casual act. It influences the audience and again created the wrong impact. Also another reason for why it has been banned it because of the wait the gun is constructed. It gives out the message, that you are not safe without carrying a gun, therefore persuades the audience to choose the wrong and illegal path, and carry guns. This to me is a ridiculous reason for the poster to be banned. The youth of today are very clever and are aware of such things being illegal through the media and primary socialisation at home, therefore it should have not been ban.


List of all banned products banned by ASA

Tesco price comparison adverts banned
Tesco mobile adverts banned
Misleading British gas adverts banned
Jaffa cakes advertising bands
Mercedes –Benz environmental saving advertise banned
Theatre adverts banned
Yogurt advert banned over health claim
Lexis hybrid advert banned
Actimel yogurt banned
Jolie’s wanted advertisement banned

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